Hi!
We are ASI and this is our story.
Incorporated in 2014
We've worked in several domains of engineering before narrowing down to Cost Engineering and developing our technology for the same. We are now scaling within this deep and essential function for manufacturing companies.
In business speak - we're creating a new category and our product marketing fit is validated with xcPEP® usage by leading manufacturers.
We've built a powerful should cost engineering platform xcPEP® which is a category creating product.
We've recently developed a procurement platform xcPROC® combining our learnings from years of experience in this domain.
Our Technology in 2025
2014Incorporation
Founded as an engineering R&D company focused on automotive structures.2015Benchmarking and Costing
Introduced benchmarking and costing services.2016Software Development
Developed first data handling platform to manage teardown and costing data.2017Electric Vehicles
We increased depth of our study of electric vehicles, batteries and cells.2018Machine Learning
We increased our machine learning capabilities and call our platform ASI Datalab.2019Cost Reduction Excellence
Machine learning capabilities of our platform give exceptional results.2020xcPEP® & Should Costing Pure Play
We develop our platform from scratch again to prepare for future scale and renamed it xcPEP®. All design and testing services not aligned with xcPEP® were discontinued.2021Should Costing Deep Dive
New xcPEP® modules brought more sophisticated capabilities. Process improvements helped in scaling up smoothly2022EV Should Costing Dominance
Early moves in 2016 on EV benchmarking had given us a head start in EV should costing in 2021. We were engaged in about half the EV products being developed by major players in India. In EV 2 wheelers, our reach became truly global.2023xcPEP® at Forefront
Offerings were repackaged to put our tech at the forefront.2024xcPROC®
Developed and launched xcPROC® procurement platform.2025Full Spectrum
xcPEP® and xcPROC® for benchmarking -> target costing -> supplier identification -> part procurement across industries.