Consumer Electronics

In the fast-moving world of consumer electronics, understanding what drives cost at the board and EMS level is critical. That’s where our SaaS platforms, xcPEP, Electronics should costing software and xcPROC, should cost data come in; giving teams the clarity they need to manage complexity, scale decisions, and stay ahead of cost pressures.

ASI Engineering, one of the few global teams focused solely on cost engineering works with leading brands in costing, cost benchmarking and cost reduction studies.

BOM cost sum alone isn’t enough. Every part of every SKU needs detailed, updated calculation of materials, manufacturing, logistics, forex, and overheads. xcPEP delivers that.
Should Cost Models
Used in calculation of PCB manufacturing process cost.
And more products torn down and costed
With more than half of them being EVs.
And more data points
Mapped for a typical LED TV

Below are services where we engage with customers on a project basis. Our services are built on top of and delivered using xcPEP and xcPROC.

We deliver accurate should-costs for products or assemblies like PCBs, batteries, plastics, and displays using BOMs, 3D data, teardowns, and supplier benchmarks.

We benchmark your product against competitor across cost drivers to generate cost reduction ideas.

We tailor xcPEP to your products, suppliers, and locations, and build custom raw material, MHR, and LHR datasets.

We set up a cost lab in your organization, develops SOPs, train your team through live projects and deliver a functional cost lab.

Deployment & Cost Lab BOT are services where ASI Engineering team ensures xcPEP is configured and used effectively.

How are we different?

We build cost engineering technology. Our core products, xcPEP for should cost modelling and xcPROC for cost data, form a powerful ecosystem supported by engineering services that speed customer adoption. While we may resemble consulting or benchmarking firms, the similarity is only superficial; our strength lies in the technology we create.

ASI vs. Management Consultants vs. Benchmarking Companies
Approaches to Cost Optimization for Consumer Electronics Manufacturers
ASI – Engineering-Led Cost Transformation Management Consultants Benchmarking Companies
Engineering-led cost transformation using xcPEP & xcPROC, tailored for Consumer Electronics makers. Focus on sustainable, structural cost reduction across full product lifecycles. Strategy-focused consulting aimed at solving isolated problems. Engagements are billable-hour driven and often lead to recurring cost challenges. No pre-existing Consumer Electronics database. Deliverables based on expensive, one-off teardown or reverse-engineering projects.
Transparent Should Costing for every part, adapted to each manufacturer’s supply base and production process. Highly detailed, data-driven simulations enabling targeted cost-reduction initiatives. Relies on SME expertise and generic industry data. Often produces incremental changes without addressing systemic cost drivers. Costing often based on simplistic formulae from limited teardown samples. Insights rarely capture the complexity of electronics manufacturing and electronics child part sourcing.
Proprietary platforms:
  • xcPEP – high-detail part costing & simulation
  • xcPROC – procurement intelligence & sourcing support
Highly detailed cost models for various electronics from most complicated PCBs to Semiconductor Packaging. 		General financial models and operational frameworks. Lacks manufacturing-specific cost simulation capabilities. Uses ad-hoc analysis tools for each engagement. No scalable platform for repeatable, accurate cost estimation.
Measurable, sustainable cost reductions with direct impact on margin and competitiveness. Recommendations improve current state but may not deliver optimal or lasting results. Outcomes are slow, costly, and often fail to justify the investment.
Rapid portfolio-wide analysis with live costing tools – weeks, not months. Multi-month projects from start to final report. Slow, custom project timelines with long lead times for any usable insights.

Our Core Objective

Engineering Led Cost Transformation
Of Consumer Electronics Manufacturers
Challenge ASI Solution Value
Key Challenges
  • Opaque cost structures for high value parts
  • Volatile input costs
  • Scattered data across teams
  • Limited visibility into drivers
 Our Framework
  • Part-level costing using xcPEP
  • Supplier cost mapping via xcPROC
  • Should Costing of each and every part
  • Unified data layer for decision-making
 Business Impact
  • EBITDA uplift
  • Faster time-to-insight
  • Improved exit multiples
  • Sustained competitive edge
Core Technology Platforms
xcPROC
Procurement Intelligence
 xcPEP Costing Engine
Precise Should Costing
 xcPEP Idea Module
Automated Design & Commercial Idea Generation
Build - Operate - Transfer Engagement Model
Phase 1: Build
Detailed Should-Costing Foundation
 Phase 2: Operate
Idea Generation & Implementation
 Phase 3: Transfer
Cost Engineering Function Handover
  • Data mapping from drawings and teardown
  • Teardown analysis of proprietary and competitor products
  • Alignment of cost models with company's reality
  • Development of raw material, LHR, MHR databases aligned to company’s products and supply chain
  • Supplier & route mapping
  • Should costing of everything the company makes and buys
  • Engineering idea generation: design / material / supplier / process / packaging changes
  • Engineering idea implementation
  • Commercial idea generation: negotiation gaps, alternate suppliers, import/export data
  • Commercial idea implementation
  • Cost Engineering Function is created inside the company
  • Full handover of platform and processes
  • Training, documentation, and continued support
Deliverables & Outcomes
Immediate
  • Baseline costing
  • Quick-win ideas
 Medium-Term
  • Operational improvement
  • Margin expansion
 Long-Term
  • Exit readiness
  • Value creation

Product Studies

Our engineers regularly undertake internal projects on products of interest. These initiatives help enhance our solutions for specific product categories and also generate demo data for customers to evaluate. Below are blogs showcasing the outcomes of these studies.